EDUCATION
FAITH
MATHESON
AND ACHIEVEMENTS
MATHESON
EDUCATION
RESUME
RESUME
RESUME
2022-2026
2017-2021
GRAND VALLEY STATE UNIVERSITY
ADVERTISING AND PUBLIC RELATIONS
494 MAGAZINE ORGANIZATION (VICE PRESIDENT & SOCIAL MEDIA COORDINATOR)
HONOR STUDENT
CHIPPEWA VALLEY HIGHSCHOOL
HOSA (HEALTH OCCUPATIONS STUDENTS OF AMERICA)
HONOR STUDENT
SKILLS
-
ART DIRECTION
-
BRAND IDENTITY DEVELOPMENT
-
CREATIVE CONCEPTING
-
VISUAL STORYTELLING
-
FASHION STYLING & DIRECTION
TECHNICAL SKILLS
Software Skills
PHOTOSHOP
INDESIGN
LIGHTROOM
ILLUSTRATOR
CANVA
MICROSOFT EXCEL
MICROSOFT OFFICE
CREATIVE & DESIGN SKILLS:
MARKETING/STRATEGY SKILLS:
BASIC PHOTOGRAPHY & VIDEO EDITING
COPYWRITING & LONG COPY STRATEGY
WEBSITE MANAGEMENT (WORDPRESS, SQUARESPACE, WIX)
-
CONTENT STRATEGY
-
SOCIAL MEDIA MARKETING & MANAGEMENT
-
DIGITAL ADVERTISING (GOOGLE ADS, META ADS, ETC.)
-
SEO & ANALYTICS
-
CAMPAIGN DEVELOPMENT
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RESUME
LEADERSHIP/PROJECT MANAGEMENT:
-
TEAM LEADERSHIP & COLLABORATION
-
EDITORIAL DIRECTION
-
EVENT PLANNING & EXECUTION
-
BUDGETING & RESOURCE MANAGEMENT
-
DEADLINE & WORKFLOW COORDINATION
-
CONTENT STRATEGY
-
SOCIAL MEDIA MARKETING & MANAGEMENT
-
DIGITAL ADVERTISING (GOOGLE ADS, META ADS, ETC.)
-
SEO & ANALYTICS
-
CAMPAIGN DEVELOPMENT
CERTIFICATIONS
Google Ads Search Certification
Google Operations Center
Issued Feb 2025 - Expires Feb 2026
Google Ads Display Certification
Google Operations Center
Issued Jan 2025 - Expires Jan 2026
PORTFOLIO
PORTFOLIO
PORTFOLIO
PHOTOSHOOTS
I HAVE
DIRECTED/WORkED
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LOOK THROUGH MY GALLERY!
RESUME